Presenting the best WordPress fashion blog themes available for 2017. We took a look through all the top developers, and we narrowed it down to our top twenty.
Fashion blogging is one of the most lucrative blogging niches, and the income of fashion blogs keeps rising. Top fashion bloggers are earning up to 80k a month on affiliate commissions – nearly 1M a year.
If you’re smarter than I am, and looking to become a professional, independent fashion blogger, instead of a lowly, impoverished WordPress blogger, you’re going to need a site that looks the part. Not to mention, all the necessary features of a leading fashion and style themed blog.
So here’s some of the best WordPress fashion themes available to give you the strongest start. Note that we didn’t include sites with e-commerce or shop capability. These are strictly blog and magazine themes. If you arrived here from Google looking for a theme to build an online store, check out our companion article 18+ Best WooCommerce-based WordPress e-Commerce Themes for Fashion & Clothing Stores.
One last thing before we get started: if you’re still in need of hosting for your new fashion blog, we recommend Bluehost. They’re pretty much as good as it gets.
Alright, let’s do this thing.
Our favorite fashion blog/magazine theme for WordPress, Allure, doesn’t only offer a near pitch-perfect design for the fashion niche–white space galore, elegant typography, and bold, high-contrast classiness–but it also bundles in a ton of useful features.
First and foremost, the six homepage layouts to choose from out of the box, each one distinct, can be matched up with three different header styles. A variety of homepage sliders to choose gives you even more homepage flexibility, and the popular & powerful Visual Composer plugin (for drag & drop page building) opens up the door to limitless layout configurations.
Back-end options are extensive, with hundreds of fonts and icons to choose from. Social sharing is well-integrated, multiple useful custom widgets are included (Instragram feed, etc.), and modern touches like video backgrounds and parallax backgrounds elevate the theme even further.
Allure is translation-ready with Contact Form 7 support. Highly recommended.More Info/Download
Although *technically* not pushing any envelopes, DeNous is an expertly conceived and fully realized theme perfect for fashion and lifestyle websites. The aesthetic is reminiscent of the top fashion websites and print magazines in the industry, while maintaining its own unique character. The features are strong, and DeNous particularly excels at providing a consistent and flawless user experience across the full range of devices–from low-res smartphones, to the latest 5k iMacs.
Lots of modern touches are included, like the progress bar that tracks and displays the reader’s position on an article. Plenty of options in the admin ensure painless branding and customization, and the theme is SEO optimized and user-friendly.More Info/Download
Minimal, but not undercooked, Vanilla brings a bit of vibrancy to a familiar fashion/lifestyle design. This lovely theme scores extra points for flexibility, and has a fairly extensive set of options on the back-end for codeless customizations. Three homepage styles are included, but unlimited layouts can be created and edited using the premium page building plugin Visual Composer, bundled free.
Fully responsive and well document. Vanilla also includes an HTML version of the theme, and a PSD template.More Info/Download
Street Style is a sleek fashion theme that comes with ready-to-go presets for both magazine and blog style sites. Classy typography, high-contrast and plenty of white space give the design an air of elegance, and the theme can be further tweaked and adjusted on the back-end via the WP customizer.
User-friendly, fast, and comes with a few useful out-of-the-box features like Mailchimp integration and support for an Instagram feed.More Info/Download
The moment we saw it, we knew that Pandella would score a spot near the top of our list. This is a fantastic fashion blog theme all the way around. The clean, content-focused design can be used for simple, traditional blogs, or it can be expanded into a full-fledged fashion & lifestyle magazine with the assistance of the developer’s proprietary Touch Layout Builder (with drag & drop capability).
The design is optimized for user experience. Unnecessary, distracting visual effects are minimized in favor of smooth-scrolling and top-notch performance. Pandella is fast. It’s light-weight and the design is sparse without being overtly minimal, creating just the right amount visual interest to result in a distinct, professional aesthetic.
The secondary features are useful, and one noteworthy additional is special consideration for ads, something occasionally overlooked by developers who may not have monetization of the end user’s website in mind. A mega-menu is included, and Pandella is easy to setup and customize. It’s built on a solid Twitter Bootstrap foundation, fully responsive, and retina-ready. Recommended.More Info/Download
The gorgeous, fully featured Voux theme is easily one of the best style oriented magazine themes available for WordPress. It features a retina-ready design that couldn’t be much more perfect for fashion bloggers and enthusiasts.
The powerful & popular Visual Composer plugin is bundled free, for effortless front-end page building, and user-friendly touches like infinite loading, full-screen galleries and a sticky mega-menu up the ante. Built on the robust Foundation 5 framework and fully translatable (WPML compatible).More Info/Download
The elegant, chic design of Olsen not only looks pretty sweet, but it’s also a big success in terms of both readability and user experience. Performance is speedy, and the always on-the-ball team at cssigniter have made certain that the theme is crisp and works flawlessly regardless of the device you view it on. Olsen is fully responsive and retina-ready for high resolution devices, like the retina iPad and high-end iMacs.
Eleven layout presets and plenty of color & font options are available for adjustment, making Olsen one of the most flexible, brandable options on our list. The theme is SEO optimized, to help you secure a top spot in Google, and Olsen is translation ready.
As one of the most respected and trusted commercial theme developers, the folks at cssigniter offer excellent post-sale support, and a forum is available for quick answers to common inquiries and problems. Highly recommended.More Info/Download
Applique is a new entry that, in its default state, fits nicely into the classic style blog aesthetic built around elegant typography, clean lines, and a abundance of white, open space. But there’s a lot more included with this fashion blogging theme than meets the eye — currently 11 distinct demos/presets are provided, each boasting a unique layout, header, and logo design. Like many other popular up-and-coming WordPress themes, this is a multipurpose, many-themes-in-one product.
The theme is optimized for securing a top spot in the search engines, and the developers have taken care to ensure speedy performance, SEO-friendly coding, and responsive design that provides a consistent and intuitive experience across the spectrum of mobile and not-so-mobile devices.
Applique was also assembled with monetization efforts in mind, and multiple advertising spaces are provided. The theme is additionally Adsense-ready and integrated with Affiliate Metabox. Social networks are smartly integrated, Disqus commenting is supported, and the theme is a breeze to install and setup thanks to the included demo content and one-click install.More Info/Download
Esquise is a cutting-edge fashion and blogging theme for WordPress that’s endlessly versatile thanks to the included drag & drop builder. Build infinite layouts, create unlimited color schemes, and take advantage of the four built-in sliders to show off featured content to your visitors.
The theme is fully responsive, as you’d expect, and retina-ready. It resizes and looks sharp on whatever device you view it on. Support for WooCommerce and Events Calendar is included.More Info/Download
The elegant AvantGarde is a multipurpose theme that not only works great for fashion and style blogging, but includes extra styles tailored toward travel and interior design bloggers.
It’s fully responsive, and a breeze to install and use. Colors and typography can be tweaked in the admin panel, and AvantGarde is SEO ready to help you secure a top spot in Google. Translation ready.More Info/Download
DeVoe, a recent entry, nails the fashion & lifestyle magazine aesthetic. The design is modern, content-focused and snappy in terms of performance (especially for a theme with so many slick UX enhancements, including sticky navigation and lazy loading).
The theme is versatile, with plenty of layouts to choose from, and a back-end options panel gives you control over colors and typography.
The developers have wisely included support for advertising and ad placements, to simplify monetization efforts, and DeVoe is compatible with WooCommerce and bbPress. The theme is retina-ready, 100% responsive, and SEO-optimized. You can’t go wrong with this one.More Info/Download
Metz is an understated fashion theme that opts for a cool, minimalistic design aesthetic. Light and fast, with thirteen useful widgets included for displaying popular posts, recent posts, social icons, advertising and more. Live Customizer support allows for real-time tweaking of fonts and colors.
Five different layout options are available out of the box, with a fullwidth layout setting and four different header styles. Google Maps and Contact Form 7 are supported, and Metz is SEO optimized to help visitors find you in the SERPs.More Info/Download
With its simple, effective design, the retina-ready Airashi is an excellent option for aspiring fashion bloggers. It’s a versatile theme, with three header layouts, multiple sidebar positions, a drag & drop widgetized footer, and plenty of options to play with on the back-end.
AJAX search support improves user experience, and the one-click demo installer means Airashi is easy to install and configure. SEO friendly.More Info/Download
Brand new as of June, 2o15, the Johansen theme comes with two demos to choose from: one in a general blogging style, and one specifically designed for fashion bloggers.
The theme is a breeze to brand and customize using the intuitive back-end options panel (change colors, fonts, and more), and a slider and homepage carousel are provided to pull your visitors toward your content the moment they land on site.
The theme is responsive and retina-ready, guaranteeing crisp graphics and a consistent user experience across all modern devices. Well documented and translation ready.More Info/Download
Scribbo is a fashion blogging theme for WordPress that was first released in December, 2014. Optimized for speed, user experience and readability, Scribbo comes with two layout options, boxed and wide. The theme is SEO optimized. The design is clean, modern and subtle touches, like CSS3 animations, add a bit of visual flair.More Info/Download
Teresa is goes in a slightly different direction than traditional fashion blogs, opting for a one-page style layout. Stylish typography, clean lines and a smart, tasteful use of space elevate the theme above many of its contemporaries. The popular plugin Revolution Slider is bundled free as a bonus.More Info/Download
Olivie, by the talented WordPress boutique BluChic, was designed specifically for fashion & lifestyle bloggers. It’s easy to install, easy to use, and fully responsive. Site owners can upload their own logo, background images, and take advantage of the slick homepage slider to showcase their top content. Google Analytics is supported out of the box, and Olivie is translation ready. Newsletter sign-up is integrated as well (for MailChimp).More Info/Download
Florence is straight-forward, classic blog theme with an elegant design that’s perfect for beauty, fashion and lifestyle bloggers who don’t need a ton of bells & whistles or extraneous functionality. Fully responsive, Florence includes a variety of useful, custom widgets, support for Contact Form 7, a powerful theme options panel and more. Florence includes a sticky navigation and is translation ready.More Info/Download
Tempest, first released in January, 2014, is easily one of the best fashion magazine themes ever created for the WordPress platform. The stylish, minimalistic and trendy design is a perfect match for the industry. Tempest is fully responsive and retina-ready, so it’ll look and work great on even the latest high-resolution devices. WooCommerce and translation ready.More Info/Download
Isabelle is another winning theme from the experts at BluChic. It couldn’t be easier to install and use, relying on WordPress’s core functionality. It’s simple, cute design lends itself well to fashion and style blogs. As with other BluChic themes, site owners can add their own logos, backgrounds, and use the homepage slider to show off featured and recent content.More Info/Download
Gracie Girl is a multipurpose blog theme that’s well suited for fashion & lifestyle bloggers. Simple to use, and easy to customize, Gracie Girl is mobile-ready, and includes a fantastic backend panel with lots of options to play with – site owners can customize fonts, layout, colors and more. The theme is SEO optimized.More Info/Download
The developer of Black Olive, AngieMakes, describes the theme as ‘simple, modern, fashionable’. That sounds about right to us. It’s perfect for bloggers looking for a straight-forward, easy-to-use solution, who don’t want endless settings, layouts, and clutter to sift through. The theme is fast, highly readable and provides a lovely, familiar user experience.More Info/Download
Perfect for starting out. Marilyn is responsive, and includes a featured post slider for showcasing newest and top content. The look is contemporary, classy and trendy. And it’s designed by Bluchic, which, as the name implies, is an in-style developer. Simple and easy to use. Highly recommend.More Info/Download
Minimy is doubtlessly the most minimalistic fashion blogging theme on our list (and doubles a personal, general blog). All clutter, distractions and gimmicks are trimmed out in favor of a content-centric experience. The theme is both responsive and retina-ready, for flawless performance across a range of mobile devices.More Info/Download
Pure class. Unpress is an elegant theme that gives you a choice been a white layout and black layout. A page composer gives you full control over the appearance of your homepage, with 8 different layout configurations. Unlimited sidebars and support for all of WordPress’ post formats are also included.More Info/Download
Valenti is great big theme that comes with more features than we care to name. But, because that’s what you’re here for, let’s name a few: drag & drop builder, bbPress/BuddyPress integration, translation ready, mega menu system, HD, retina ready. Like Marroco, Valenti is an excellent choice for experience WordPress users, and best matched for breathing life into existing blogs that already have a lot of content to display.More Info/Download
That wraps up our look at the best WordPress fashion blog and magazine themes for 2014. Now go make some money, while writing about a thing you (presumably) love!