18+ Best WordPress Landing Page Themes for App, Software, and eBook Developers 2017

Hey, want to check out some of the best WordPress landing page themes?  If the answer is yes, you’re in luck! That’s exactly what we intend to do in this article.  If the answer is no, well, read on anyway.  What else have you got to do?

First things first: what’s a landing page theme? For all intents and purposes, it’s a one-page style WordPress theme that aims to put your product or service front-and-center, engaging each visitor the moment they land on your site.   Your requirements for a landing page may vary, depending on whether you’re promoting an app, software, an eBook or some other type of digital product, but the themes we’ve assembled for this list should have most of the bases covered.

We selected these themes by hand, our choices primarily based on the quality of their design, their relevance, and their age.  Newer themes were favored in the interest of keeping things fresh.

Finally, a quick shill (because, brothers and sisters, we have bills to pay): if you still need hosting provider for your app’s website (or whatever), we recommend Bluehost.  We sincerely believe they’re the best overall provider of inexpensive, reliable, and high-performance hosting.

All right! Let’s start our list with…


Landing page theme for WordPress

New in March, Leadinjection isn’t so much a WordPress landing page theme, as a WordPress landing page builder (ooo, fancy), with all of the flexibility that implies.  It comes with four niche-specific presets (apps, education, conference, medical), with more on the way.

Most of the power comes courtesy of Visual Composer, bundled free, the powerful & popular front-end page builder. You can easily create, edit, and manage complex layouts without touching a line of code.   On the back-end, the Redux options panel provides additional control over fonts, colors, and all that cool stuff.

Revolution Slider is a also included, to help you build an engaging slideshow that will grab your visitors attention and lead/convince them into coughing up their precious, precious e-mail addresses.

Leadinjection is responsive, translation-ready (with WPML support), and includes support for Contact Form 7.  An expertly conceived & executed product–recommended.

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Best single-page landing page theme for WordPress

EOS comes with four layout styles to choose from, a light and a dark version, and 8 pre-defined color schemes.  The theme was built on Twitter’s popular Bootstrap framework, so it’s fully responsive and works great across the range of mobile devices.

Parallax effects, video backgrounds and slick CSS3 animations add a bit of pizazz.  EOS includes some excellent features for user engagement: testimonials, a contact form, a subscription form, a pricing table, call to action buttons, and video embedding.

Easy to use and well documented.

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An App theme landing page for WordPress

Ray is a responsive app landing page theme for WordPress that features a striking modern design and a top-notch user experience.  Five distinct demos are included with the download, as well as a light and dark version of the theme.

Six pre-made color schemes are available out of the box, and the theme is both retina-ready and responsive.  MailChimp is integrated to help you build your mailing list, and the built-in options make Ray a breeze to customize on the back-end.

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Cayse WordPress Landing Page Theme

Cayse is a no-nonsense, clean & flat WordPress app theme that’s easy to install, use and customize.   Cayse is wisely integrated with WordPress’s own live Customizer for tweaking and customizing colors, fonts, and backgrounds in real-time.  A useful shortcodes plugin is bundled free.   Fast and user-friendly.

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Lotek Landing Page Theme for WordPress

Lotek is an app landing page that approaches its design a bit differently.   This fully responsive theme includes four homepage variations, twenty skins (color schemes), a working contact form and plenty of options on the backend to play with.  It’s built on the robust Bootstrap framework, integrated with FontAwesome, and includes a working contact form.

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Bivio WordPress Landing Page Theme

Another landing page theme built on Bootstrap, Bivio is retina-ready and responsive, so it’s going to work great and look great across the full range of modern, high-resolution mobile devices.   Three different homepage layouts are provided, and further customization can be done using the included premium plugin Visual Composer and the powerful (aren’t they all?) admin panel.

Bivio is SEO optimized and translation ready.  Updates are provided for free.

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Bluap Theme by GavickPro

The lightweight Bluap theme was developed by the WordPress wizards at GavickPro for the promotion of apps, software and other digital products.   Designed with performance and UX in mind, the user experience is top-notch, with smooth animations, intuitive navigation, and excellent responsiveness support for mobile devices.

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Landy WordPress Landing Page Theme

Straight-forward and easy to use, the delightful, user-friendly Landy theme is easily one of the best landing page themes available for WordPress.  The minimalistic approach not only looks wonderfully modern and professional, but makes for a speedy and enjoyable user experience.

Landy is responsive, translation ready and easily customizable using the controls provided in the Live Customizer.

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Apper Theme for WordPress

What’s Apper got going for it, you ask? Well – there’s an awesome drag & drop page builder for starters, so you can assemble and edit your landing page’s layout without having to touch a line of code.   And if that’s not enough, you greedy bastard, dig into the options provided in the live customizer and see your color and font changes reflected in real-time.   Over 600 Google fonts are provided to choose from.

Apper is SEO optimized, to help you get that coveted top spot in the SERPs, is well-documented, and includes demo data so you can get things up and running in a hurry with no fuss.

Some other odds and ends like testimonials, pricing tables, and a FAQ template are also included.  A good value overall.

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Ethority WordPress eBook Landing Page Theme

Ethority was designed and developed specifically to help you sell eBooks.  The animation is a nice touch, and the theme is simple to use and easy to customize thanks to the provided advanced options panel.  Contact Form 7 is supported and Ethority is translation ready.

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Cian WordPress Theme

Cian finds much of its strength in its modern, clean and flat design.  Another Bootstrap-based product, Cian boasts some pretty cool animations guaranteed to make an impression on your visitors (which we assume is something you’re interested in doing).  It’s fully responsive, easy & fast to install, and even integrates Mailchimp to help you get that all-important mailing list going.

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Landing Themify

It sounds like a dumb marketing cliche, but Landing gets our vote for the best-bang-for-your-buck WordPress landing page theme.  It’s a fully featured multipurpose theme with 23 pre-designed layouts and a variety of header design options.

But the most compelling featured of Landing might be that it’s built on Themify’s renowned Builder framework, a powerful drag & drop system that gives you almost limitless control over layouts.

The theme is responsive and retina-ready.  Both Mailchimp and WooCommerce are well integrated.  Custom post types round out the features, with a post type for events, one for portfolios.

Landing is fantastic product overall, and highly recommended.

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Fourteen Landing Page Theme for WordPress

This modern, high-contrast theme is a great fit for hip new startups, apps and software companies.   The one-page layout takes full advantage of parallax backgrounds to add visual flair, and the backend options panel leaves plenty of room open for customizing fonts and colors.

Fourteen is SEO optimized and 100% responsive for a flawless display and user experience on mobile devices.   Nicely documented and easy to install.

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CleanApp WordPress App Theme

CleanApp is easily one of the best WordPress app themes outside the ThemeForest marketplace.   It’s goregous, retina-ready design might be the theme’s strongest selling point, but some other notable features include a one-click install, speed & SEO optimization, Google Map integration and unlimited backgrounds.

A testimonials/rating system is included, and floating navigation and AJAX loading go one step further to improve the UX.   A working contact form is built-in, and CleanApp is translation ready.   Oh yeah: lots of options are available on the back-end.

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RocketApp WordPress App and Software Landing Page Theme

RocketApp is a flexible, responsive landing page theme for WordPress with both a light version and a dark version provided out of the box.  The always-welcome Visual Composer plugin is bundled free, allowing you to create and edit complex layouts without having to touch a line of code.  A back-end options panel extends the potential for easy, code-free customization.

An HTML version of the theme is included free, and plenty of online documentation available to help you get everything up and going smoothly.

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Delicious Landing Page Theme


The clean and modern Delicious theme is light-weight, fast and easy to install and use.  It’s fully responsive, guaranteeing a seamless transition to mobile devices, and the popular premium plugin LayerSlider is bundled free to help you create an engaging slideshow and homepage experience.

Delicious includes a shortcode generator, three custom widgets, and three color presets.  Translation ready.

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AppPlay WordPress App Theme

AppPlay was designed especially for app developers and software companies.  Beyond it’s cool, modern design, AppPlay comes with a several noteworthy features.  Eight demo variants are provided, and the theme supports WooCommerce for quickly and easily setting up a storefront.

Visual Composer is bundled for front-end page building support, and AppPlay is both responsive and retina-ready, performing impressively on all the latest high-resolution devices.  bbPress is compatible, and the theme is WPML ready.   This is one of the most feature-rich themes on our list, and worth a closer look if you’re partial to the design.

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Sync Theme for Apps and Software

Sync gets our vote because we love its simplicity in terms of both design and functionality.  It’s Bootstrap compatible and comes with seven pre-defined color schemes.  The theme can be further customized with the user-friendly options panel.  A Mailchimp subscription form is offered, and Sync is translation ready.

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xMobile WordPress App Theme

xMobile comes with four background styles and two versions: light and dark.  Seven color schemes and three homepage styles are also available to choose from.  The theme is mobile-ready and fully responsive, built on the popular Twitter Bootstrap framework.   Mailchimp and Twitter are well-integrated.   Good stuff.

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And that’s it for our roundup of the best WordPress landing page themes.  If you’ve got a suggestion, or want to share an experience you’ve had with one of these themes, feel free to get involved with the comments below.

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